Smile Doctors

Senior Content Editor: Nov 2021 to present

I work with a small team of polymaths who are marketers, strategists, creators, and life changers. We help create confident smiles to inspire the best in our patients, each other and the communities we serve.


Content Creator: May 2021 to May 2022

Strategizing, writing, animating and video editing—creating content to help brands find their way into the hearts of customers.


Senior Copywriter: September 2020 to April 2021

I created content across all channels that helped connect TaxAct with our audiences’ needs and drove major year-over-year growth.

Pier 1 Imports

Content Creator: January 2020 to June 2020

Created digital content for email/SMS, site, and social media to help drive sales, brand affinity and engagement. Our team worked to help transform Pier 1 from being a struggling retailer, and although the company's financials (and COVID) worked against us, our creative output helped drive big year-over-year results.


Creative Director/Content Creator: April 2019 to January 2020

Clients: Tusker Medical (Tula Ear Tubes) and Pier 1 Imports


Creative Director: April 2018 to April 2019
Associate Creative Director: October 2012 to April 2018
Senior Writer: November 2010 to October 2012

Clients: Bayer (Bayer Aspirin, Afrin, Coricidin HBP, Alka-Seltzer Plus, Dr. Scholl’s, and Midol); Ally Bank; BlueCross BlueShield of Tennessee and North Carolina; Hampton, Hilton Garden Inn and Homewood Suites by Hilton; TXU Energy; LG Electronics; Dremel; and Beam Suntory Brands (The Cocktail Project)

Awards: Effie Silver (Dr. Scholl's) & Bronze (Bayer Aspirin); 2 HSMAI Adrian Awards (Hampton); 1 Forrester Groundswell Award (Ally Bank), 2 OMMA Awards (LG and Hampton); 1 Digiday Sammy (LG); 2 IAC Awards (BlueCross BlueShield of Tennessee); 1 MobileWebAward (BlueCross BlueShield of Tennessee); and 1 Magellan Award (Hampton)


Writer: March 2008 to October 2010

Clients: KeyBank (consumer, small business, credit cards, investment services, Key4Women, capital/asset management); TIAA-CREF (work with several states’ 529 Plans); Scottrade, Charter Communications, Progressive Insurance, and Giant Eagle

Awards: 4 Financial Marketing Awards (KeyBank and TIAA-CREF/Path2College 529 Plan)

imc2 (now owned by Moroch)

Writer: June 2007 to January 2008

Clients: MAX Factor, Olay, Tampax, Always, Scope, Crest, Old Spice, and TAG